It's one of the biggest events in the summer in downtown, Iriya（入谷） in Tokyo.
There are many morning glory flower shops around Shingen-ji temple（真源寺） which has the popular name, Kishibojin（鬼子母神）. This festival is held from July 6 to 8 every year.
You can enjoy many kinds of morning glories.
Japanese people have been appreciating morning glories since the Edo period.
In the three-day seasonal event, you may experience the summer of Edo through the morning glories that have delighted natives of every generation, from Edokko to Tokyoites.